Restlessly curious, fascinated with potential
I’ve always loved big ideas, data and the challenges that come with crafting effective brand communications. Over the past 15+ years, I've been fortunate to write for organizations including the Ad Council, Discovery Channel, Adecco, the Community Foundation for Northeast Florida and various creative agencies and nonprofits. From startups to Fortune 500s, I’ve created and managed content for tech, finance, recruiting, retail, healthcare and beyond. My favorite projects focus on complex and misunderstood topics, data-driven decisions and social good.
Base of operations: Boca Raton, Florida.
Street smarts: 15+ years developing strategy and content for B2B and B2C organizations, nonprofits and government agencies. Experience spanning marketing, public relations, design, user research and product development.
Book smarts: Master’s degree in public relations from The George Washington University (GW) Graduate School of Political Management. Bachelor’s degree in art, minor in art history from Florida State University (FSU).
Interests: Fixer-uppers, architectural salvage and reclaimed materials, art, travel, design, sustainability, food/health, animal advocacy and rescue.
Hobbies: Running, sailing, demo/renovation projects, sailboat brightwork restoration, vegan cooking, wandering libraries, museums and workshops.
Connect with me on LinkedIn.